Top Kids News
Nick to get Ninja Hattori on the shelves
Nick has acquired the merchandising rights for the animated character from Shogakukan-Shuseisha Productions... read moreRecent Kids Stories
- Kids' channels pack a punch for summer
Media Publishing & Television | Kids' channels are launching new shows, along with contests and promotions, to lure kids during the vacations... read more - Disney's KidSense 3 study maps tweens’ psyche
Media Publishing & Television | This is the third edition of the KidSense 3 study conducted by Disney... read more - Colors to share Jai Shri Krishna with Nick, but with a different touch
Media Publishing & Television | The mythological serial will be aired on Nick in a narrative format, minus the violence... read more - Cartoon Network and Pogo to air more Bollywood movies
Media Publishing & Television | In a bid to appeal to more children, the network will continue promoting animated movies and local content in 2009... read more - Bringing toons to life: How kids' channels go on-ground
Advertising & Below The Line | TV channels catering to children regularly use on-ground activation to generate eyeballs and fan following... read more - Eat it only if you've earned it, says Cadbury Bournville
Advertising & Brand Strategy | Cadbury takes the superstitious route to launch its category of dark chocolates... read more - Kareena for Kurkure
Advertising & Brand Strategy | While Juhi Chawla continues to be part of the Kurkure family, Kareena Kapoor is endorsing a new range under the main brand... read more - Effies 2008: Pepsi ‘can’s the youth
Advertising | Pepsi wanted to capture the elusive youth market and it decided to do it the digital way... read more - Effies 2008: Bang on Bingo!
Advertising | The case study on Bingo, which was presented by O&M, was proof that brands do not have to take themselves seriously to connect with the consumer... read more - Disney characters dance to Indian tunes
Advertising & Below The Line | Mickey and his friends visit India for the first time and dance to Bollywood music... read more
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