Defining Moments

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Defining Moments is a regular column which talks about the incidents that shaped great advertising, media and marketing careers.
Defining moments: Suman Srivastava: "It was good to learn the science of advertising at Lever"
Advertising | Seasoned planner and chief executive officer, Euro RSCG India, Suman Srivastava shares key moments in his career spanning over two decades... read more
Defining Moments - Indrajit Sen: Still Eager
OOH News | It's been 34 years, but Indrajit Sen, president, projects at Laqshya Media, is still taken up with his work... read more
Defining Moments: Prasoon Pandey – Fevicol, File and more
Advertising | Prasoon Pandey of Corcoise Films shares a few stark moments that have stayed with him through many edits... read more
Defining Moments: Bharat Dabholkar, the man of many words
Advertising | Dabholkar has more to him than meets the eye... read more
Defining Moments: "Thums Up took me beyond advertising," recalls Ashok Kurien
Advertising | Kurien looks back and comes up with three major moments in his career that made a big impact on him... read more
Defining Moments: "I am not a maintenance man," says V Shantakumar
Advertising | In a chat with afaqs!, Shanta shares the key moments in his advertising career that proved to be hallmarks in hindsight... read more
Defining Moments: Ishan Raina in quest of something new everytime
OOH News | The man who doesn’t mind wearing many hats, shares the three moments in life that defined his career, which spans over three decades... read more
Defining Moments: Bobby Sista - Is this the beginning of another innings?
Advertising | Bobby Sista who has spent almost half a century in advertising shares some of his defining moments of his advertising career... read more
Defining Moments: Paresh Nath - "No favouritism, Only Workaholism"
Media Publishing & Print | Nath firmly believes that knowledge is what counts... read more
Defining Moments: Ambika Srivastava – Taking lessons from life
Advertising | From aiming to be journalist to finally heading a media agency, Srivastava has seen it all. She speaks her heart out to afaqs!... read more
Defining Moments: Chintamani Rao’s love-affair with advertising
Media Publishing & Television | Ever since his college days, Rao dreamt of being a part of the ad world... read more
Defining Moments: Creating magic with Ivan Arthur
Advertising | Arthur, who is currently a trustee of the AICAR Business School, is spending most of his time at his home in Goa... read more
Defining Moments: Ravi Kiran – No plan is the best life plan
Media | Ravi Kiran, chief executive officer, South and Southeast Asia, Starcom MediaVest Group, says his life has been shaped by random events which presented unexpected opportunities... read more
Defining Moments: Alok Mehta – To practise journalism, you have to be courageous
Media Publishing & Print | As a reporter, you can allow your personal and professional lives to mix... read more
Defining Moments: Bharat Kapadia – The man who enjoys the lighter side of life
Media Publishing & Print | For Bharat Kapadia, imagination and experimentation is the key to success... read more
Defining Moments: Pradeep Guha straight from the gut
Media | Guha's instinct for making the right moves has made him a legend... read more
Defining Moments: Meet the maths teacher, K George John
Advertising | Starting his career teaching maths, John went on to become a pioneer of the ad world, and finally founded Anthem... read more
Defining moments: Arvind Wable – from modeling to ad professional
Advertising | Before starting his career as an advertising professional, Wable modelled for DCM Silk, Brylcreem and Rajdoot Motorcycles. afaqs! looks into the moments that shaped Wable’s career as one of the successful ad professionals of the country... read more
Defining Moments: Prem Mehta takes a trip into his glorious days
Advertising | From a salesman to the chairman of Lintas India, Prem Mehta has come a long way. On having quit full time work, Mehta looks back upon the crucial moments of his career... read more