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Shailesh Rao quits Google to join Twitter

Sat, 04 Feb 2012 7:30:00 GMT

Rao was the managing director (media & platforms) for the internet giant's Asia pacific operations..

It's 'damage control' time for Bates

Thu, 02 Feb 2012 7:30:00 GMT

Tim Isaac, chairman, Bates Asia, was in Mumbai recently. He speaks to afaqs! about how the recent top-level exits at Bates India is actually 'a good thing' and dispels rumours of any supposed Bates-Ogilvy merger..

The Hindu reacts to TOI wake-up call; asks readers to stay ahead of the times

Mon, 30 Jan 2012 7:30:00 GMT

The Chennai-based English daily has launched a multimedia campaign that takes a potshot at The Times of India's Bollywood and Page 3 coverage..

Dentsu Marcom wins Honda's bike brand CBR

Fri, 03 Feb 2012 7:30:00 GMT

Honda had called for a pitch for CBR and Dio in December 2011. Dio was awarded to Grey while CBR has been retained by Dentsu Marcom..

HLL Lifecare to launch deodorant range; calls for a creative pitch

Tue, 31 Jan 2012 7:30:00 GMT

The latest offering will be under the Moods brand name..

Coal India empanels four agencies; retains DDB Mudra and Sobhagya Advertising

Wed, 01 Feb 2012 7:30:00 GMT

The new roster comprises R K Swamy BBDO, DDB Mudra, Inter Publicity and Sobhagya Advertising..

McCann Erickson walks away with Yatra.com

Tue, 31 Jan 2012 7:30:00 GMT

The agency won the business following a multi-agency pitch..

Jaspreet Bindra quits Microsoft India

Thu, 02 Feb 2012 7:30:00 GMT

Bindra was the regional director, retail, entertainment, and devices..

Federal Bank creates giant shopping bags to promote debit card loyalty programme

Thu, 02 Feb 2012 7:30:00 GMT

The OOH campaign comprised four shopping bags, measuring 8 X 10 feet and 10 X 12 feet, placed at the entrance of the malls..

It's lunch time!

Tue, 31 Jan 2012 7:30:00 GMT

Milestone Brandcom has executed an out of home campaign for McDonald's in two phases that comprises innovative billboards and 310 media touch points across six cities including Mumbai, Bengaluru, Hyderabad, Pune, Ahmedabad and Baroda..

Selling a sale

Fri, 03 Feb 2012 7:30:00 GMT

The new campaign from Shoppers Stop, launched only on YouTube, talks about the 'End of Season Sale' in a tongue-in-cheek manner..