56 results found in news section.
Other | Wed, 02 Mar 2016
After a brief hiatus, Pepsi's popular 'bhook hadtal' ad - "Pepsi thi (yaar)... Pi gaya" - is back on media channels. The ongoing JNU student row gives this ad a new surge of relevance. Clever media planning or sheer coincidence?
"People are relating the Pepsi ad to the FTII strike because it is on the top of their minds": Senthil Kumar, JWTAgencies
afaqs! news bureau | Mon, 19 Oct 2015
Building on the 'Oh Yes Abhi!' philosophy, the new ad for the brand, set amidst a hunger strike, takes it to the next level where having a Pepsi is no longer an impulse, but 'an instinct'.
Other | Fri, 26 Jun 2015
Feel the pinch of predatory pricing by e-tailers.