16 results found in news section.
Ashwini Gangal | Mon, 15 May 2017
Marketers are not surprised but say they are looking forward to the IRS numbers.
Sunit Roy | Mon, 05 Dec 2016
Titled 'Bajaj V - Invincible Indians', the campaign salutes real life heroes in this new campaign.
Anirban Roy Choudhury | Mon, 28 Nov 2016
Sumeet Narang, vice-president, Marketing (motorcycles), Bajaj Auto, opens up about V, his marketing challenges and the role of advertising.
"For a day, we kept our competitiveness aside": Bajaj's Sumeet Narang on Avenger ad feat. rival Royal EnfieldDigital
Shweta Mulki | Wed, 14 Sep 2016
The idea is to celebrate the brand-agnostic unity among all bikers, learns afaqs!, after speaking to the marketer.
Ashee Sharma | Mon, 29 Aug 2016
The ad takes the communication in the entry-level commuter bikes segment from being a mileage story to a comfort story.
Other | Fri, 01 Jul 2016
The brand marked 'Social Media Day' with its new digital campaign 'Pledge to Connect' that urged people to go offline for a while. Ironies aside, a look at the ad.