41 results found in news section.
"We are aiming to double our distribution in smaller towns": Vineet Sharma
BeveragesSunit Roy | Fri, 20 Apr 2018
We spoke to Vineet Sharma - brand manager, Tropicana, about the brand's new 'My Health My Way' campaign featuring Katrina Kaif.
afaqs! Creative Showcase: Juice Wars in pictures
Digitalafaqs! news bureau | Mon, 16 Apr 2018
Summer is here and beverage brands are going all out with their seasonal ad campaigns. A quick look at some posters.
ITC tweaks BNatural juice ad campaign following PepsiCo India suit
BeveragesOther | Tue, 10 Apr 2018
The revised campaign had no mention of Tropicana and the phrase '#saynotoconcentrate'
ITC launches frontal attack on rival brands PepsiCo's Tropicana, Dabur's Real
OOHafaqs! news bureau | Fri, 06 Apr 2018
A 'Juice War' is underway on Twitter.
MullenLowe Mediahub launches as Lintas Mediahub in India
Mediaafaqs! news bureau | Thu, 07 Dec 2017
Lintas Mediahub will offer media strategy, communications planning, media planning and buying across all touch-points, both on and offline.
Who is Jadav Payeng? Mindshare Content+, 101 India and Tropicana tell us his story...
AgenciesSuraj Ramnath | Thu, 26 Oct 2017
Watch this two and a half minute-long film - the result of an interesting association between these three entities.
PepsiCo bets on value-added water; launches vitamin-fortified drinks
MarketingOther | Wed, 25 Oct 2017
Launches 2 vitamin-fortified flavoured drinks to cash in on growing segment.
PepsiCo India CEO Shivakumar quits
BeveragesOther | Tue, 10 Oct 2017
Ahmed El Sheikh to replace Shivakumar, who will join Aditya Birla group.