Akshit Pushkarna

Akshit Pushkarna

Stories by 'Akshit Pushkarna'

Advertising

Ajay Devgn to endorse affordable footwear brand Walkaroo; replaces Aamir Khan

Laal Singh Chaddha brand integration did not deliver the expected ROI, says Walkaroo’s director
Marketing

‘Keventers on a Thursday’: How Delhi’s famous milkshake brand plans to build on its legacy

In an exclusive interaction with afaqs!, Aman Arora, co-founder and CMO, Keventers, outlines the company’s digital marketing strategy.
Digital

Are virtual influencers a fad in India?

Kyra is India’s first virtual influencer that came to life in January 2022. It has collaborated with boAt.
Marketing

The Imitation Game: Dabur's Tasty Masala is a Maggi Masala-ae-Magic lookalike

The packaging of Dabur's newly launched flavouring product resembles that of Masala-ae-Magic.