The brand which is a business unit under Google-backed Glance, an unconsolidated subsidiary of InMobi Group will be handled by the agency’s Delhi office.

Executed by Lemma, the DOOH campaign at Delhi and Mumbai airports encouraged app downloads through a QR code.

Created by The Womb, the four ad films highlight how the brand has served its community and environment in India.

The duo chauffeur Kashish, urf Kaash, for her Tinder date with Siddhanth, aka Sid.

YouTube India has released a list of top creators of 2021.

In his new capacity, Vidyuth will lead the expansion of Pocket Aces’ long-form studio Dice Media, driving strategy, P&L, and OTT relationships.

With this association, the legendary Indian FMCG company can be seen promoting its key brands throughout the home season of India's most-watched sport.

The company plans to enter the health insurance business and has recently announced a Series D fundraise upwards of $250mn, making it India's latest Unicorn.

Priyaranjan has also had successful stints building brand experiences and retail excitement with Nivea India and Mars Chocolates.

The announcement comes at the back of CollegeDekho’s recent Series B funding of US$35 Mn and its hyper-growth phase.