Anirban Roy Choudhury

Anirban Roy Choudhury

Stories by 'Anirban Roy Choudhury'

Media

Corona outbreak: Force Majeure and the tussle in India's TV industry

The IBF president has urged agencies to maintain the "sanctity" of their contracts. The ISA chairman says that IBF's intervention was "unwarranted"
Media

Corona Scare: Why are OTT platforms restricting resolution to only SD

The OTT platforms unanimously decided to drop down its content offering on cellular data to standard definition.
Media

No more HD content on OTT: Stakeholders take measures to control data usage

A meeting was organized yesterday by Uday Shankar, chairman, Star & Disney India, with key stakeholders of the digital industry.
Media

COVID-19 and TV: Big advertisers cut back on spends; broadcasters concerned

The advertisers have asked their agencies to discontinue ongoing TV campaigns. The broadcasters, meanwhile, have urged the advertisers to honour their contracts
Media

Television's reach dropped by 5% after TRAI's New Tariff Order: BARC India report

Audience measurement body, BARC India released its yearbook titled 'What India Watched' which shares insights on television consumption patterns.
Media

"We have made the decision to briefly pause the roll-out of Disney+": Uday Shankar, Star & Disney India

The service was set to be made available for streamers across India from March 29, 2020.
Media

PubMatic launches Audience Encore for publishers to monetise audience data

Audience Encore intends to deliver more control for publishers and data companies over their audience segments by offering granular control.
Media

“Over 300,000 hours of content is Discovery Plus’ competitive advantage”: Megha Tata

The 'freemium' platform will aggregate Discovery's library content and curate it for Indian viewers, offering them the option in their native language.
Media

Corona scare: No filming till March 31; TV to suffer the most

In a meeting held yesterday, it was decided to put a ban on shooting films, TV serials, web series, among other forms of entertainment.
Media

TRAI's NTO: Marketers believe TV ad spends likely to take a hit

Are advertisers, who have earmarked Rs 27,700 crore for TV in FY 2020, bothered by TRAI's NTO 2.0? The NTO came into full effect in February 2019