Anirban Roy Choudhury

Anirban Roy Choudhury

Stories by 'Anirban Roy Choudhury'

Interviews

"After TV, the medium that people spent the most time on during COVID was radio": Ashit Kukian

The CEO of Radio City talks about the marquee show 'Super Singer', and the challenges that the radio industry is facing in India today.
Interviews

"Sirius will enable advertisers to reach viewers where they are, rather than where they might be": Nitin Bawankule

The head of ad sales at Star & Disney India talks about the intention behind rolling out the new suite, and how it might benefit advertisers.
Interviews

"Dettol, other FMCG brands that never used to be in cricket are new advertisers": Rohit Gupta, SPNI

A look at how Sony Pictures Networks India is gearing up for the upcoming India-Australia cricket series down under, the reaction from the advertisers, and the rates the tournament's official broadcaster is raking in.
Interviews

"There is clear scope for us to grow further in each of the regional markets": Kevin Vaz

In an exclusive interview with afaqs!, CEO of regional entertainment channels, Star India shares the story behind the broadcaster's growth in regional markets and his future plans.
Interviews

"Vedantu, WhiteHat Jr., Byju's, Amazon Pay, PhonePe are new set advertisers on Kids": Nina Elavia Jaipuria

The head, Hindi and kids TV network, Viacom18 says September, October 2020 was better than the same period last year in terms of ad revenue.
Media

Prasar Bharti CEO Shashi S Vempati to head the committee that'll review “Guidelines on Television Rating Agencies in India”

Dr. Shalabh, Professor of StatisticsDepartment of Mathematics and Statistics, IIT Kanpur, Rajkumar Upadhyay executive director C-DOT and professor Pulak Ghosh, decision sciences, Centre for Public Policy will join Vempati in the committee as members.
Media

How big will Bigg Boss Tamil and Telugu be this time?

In their first two weeks post-launch, 'BB Telugu' (10.3 billion minutes) and 'BB Tamil' (9.3 billion minutes) managed to fetch watch time of nearly 20 billion minutes, states BARC India data.
Media

"The reduction in compensation is now reversed and with retrospective effect": Rahul Joshi, Network18

Joshi had written a letter in May 2020, announcing salary reductions. Yesterday he reversed it, "All these pay-outs will be effected along with the October 2020 payroll."
Interviews

"In today's day and age, it is difficult to keep track of what hurts people's sentiments": Shailja Kejriwal, ZEE 

The chief creative officer, special projects, ZEE, says that the digital medium liberates content creators, and enables brands like Zindagi to cater to its niche (audience). In an interview with afaqs!, she shares her vision for Zindagi.
Interviews

Why is Tata Sky bundling OTT and promoting its Binge+ set-top box?

Anurag Kumar, chief communications officer, Tata Sky, talks about the box, the campaign and the target audience.