Ashwini Gangal

Ashwini Gangal

Stories by 'Ashwini Gangal'

People Spotting

Rajul Kulshreshtha, CEO, Madison Media Plus, moves on

He joined the agency in June 2019.
Advertising

How can web publishers prepare for ‘Chrome-ageddon’?

How will Google's cookie policy impact web publishing, programmatic buying, and advertising?
Advertising

What will the new dentsu look like?

In India, the process of bringing 23 agency brands down to 6 has begun. Won't clients miss names like Webchutney and Taproot?
Marketing

Will Indians buy into Xiaomi’s promise of shoes?

A recent ad for Xiaomi’s running shoes made us take a closer look at the mechanisms of product extension and brand diversification.
People Spotting

Taproot's Santosh Padhi moves out of Dentsu system

He joins a long list of senior-level exits from the dentsu network in the past few weeks.
Advertising

What exactly is happening at dentsu in India?

A sudden slew of top level exits at the network has shocked the advertising fraternity. Is this churn related to consolidation, culture, financial auditing, or a combination of factors?
Marketing

As local language content booms, dubbed advertising loses favour

Ads made in regional languages work much better, agree marketers. Full coverage of our panel discussion.
Marketing

Marketing heads from Dabur, Emami, L’Oréal and Godrej Consumer Products, on innovation

The unnatural situation of the pandemic and extended lockdowns has compelled FMCG brands to innovate and cater to altered consumer needs.
Marketing

Who will win the grocery race: specialists, general e-commerce or retailers?

A chat with marketing executives from popular online grocery platforms, at CMO Week – 2nd edition.
Marketing

In conversation with 5 CMOs helming 'kitchen hack' brands

A chat with executives from ITC, Mother’s Recipe, iD Fresh Foods, Jubilant FoodWorks, Nilon’s about the ready to cook segment, at CMO Week – 2nd edition.