Aishwarya Ramesh

Aishwarya Ramesh

Stories by 'Aishwarya Ramesh'

Marketing

Subway promotes new Sub at collegian-friendly price point

The new ad film has been conceptualised and created by Dentsu Impact.
Advertising

When a Google product got in the way of a Google ad...

The script of Google Nest's latest ad contains an unlikely glitch...
Advertising

Flipkart casts comedians and content creators in new ad films

The ads star stand up comic Varun Thakur and influencer Dolly Singh.
Advertising

L'Oreal Paris chooses unconventional faces for hair colour range

These include a sportswoman and a dancer/choreographer.
Marketing

Vidooly releases report on digital video trends in 2019

The report covers content across different social platforms.
Advertising

A dry day in the life of James Bond

The ads feature James Bond sipping on Heineken 0.0 non-alcoholic beer.
Marketing

Rajesh Srivastava's rule book...

His debut book is titled 'The New Rules of Business'.
Marketing

Mondelez India brings Cadbury's chocolate flavour to cookies

Mondelez India launches Cadbury cookies with a liquid choco filling.
Interviews

"Lower the price point, higher the consumption rate": Anupam Bokey, CMO, Too Yumm!

In an interview, Bokey says snacking is a Rs 28,000 crore industry in India
Advertising

Effies 2020: HUL, Star India jointly win client of the year

McCann Worldgroup India and Ogilvy were named EFFIE India Agency of the Year