The new contest titled #EatThePlaylist was first spotted on Twitter...

The latest Sunfeast ad with Alia Bhatt repositions cookies as 'meetha,' but they're not the first ones to do that...

Using storytelling, Dove and Ogilvy have come up with a new ad campaign, encouraging women to wear their hair, their way.

A new format of Instagram ads is giving a fresh spin to 'thumb-stopping' content...

A conversation with Kunal Shah on scaling his company, building a loyal customer base and on his life as a start-up founder

FunFoods’ latest ad campaign makes a case for mayonnaise in the urban Indian kitchen...

Netflix's new Pocket Plans promotion references Sacred Games, Stranger Things...

Toteja has previously worked at companies like Amazon, Star TV Network and Times Network, to name a few...

Lay's’ new South TVC repositions chips as a papad replacement…

A baker’s dozen of creative and marketing professionals gathered at Mumbai’s Taj Lands End this week to try and crack the digital code.