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Stories by 'Parag Tembulkar'
The rich frugality of a Konkani
More doesn’t do what less does. That’s why less is more than more... Lockdown musings from the desk of Parag Tembulkar.
The dying art of the pause
The mind has its own way of doing some good stuff when you close it and let it be in a state of La Pausa... from the desk of Parag Tembulkar
Guest Article: Parag Tembulkar: Think Small, Epic Will Happen
An epic is not born; it happens as it goes along.
Guest Article: Parag Tembulkar: The Idea of the Big Idea is Dead
The brands of the future will be made by the people, and not the clients or advertising agencies.
Guest Article: Parag Tembulkar: On second thoughts, what's wrong with first ones?
First thoughts come from well-massaged instincts. How can they be wrong?
Guest Article: Parag Tembulkar: How to make sure your idea is shit hot
The idea has to be crisp, and the headline smart enough to capture attention.