Aditya Jaishankar

Stories by 'Aditya Jaishankar'

Guest Article

Narsimha Avatar and the bizarre world of marketing

How are the two similar?
Guest Article

How Netflix helped me lose weight...

... If that headline sounds non-linear and bizarre, then read on...
Guest Article

How did Facebook conquer Buri Nazar?

Today, super-consumerism trumps superstition. We see this play out on Facebook the most.
Guest Article

The passage of transition: A goldmine for marketers

This guest article is on the cusp of branding and psychology.
Guest Article

What can marketers learn from comedians?

When stereotypes are demolished, or brought alive in a humorous manner, interesting advertising is born.
Guest Article

Guest Article: Aditya Jaishankar: Why 'Facebook' becoming 'Fakebook' is a million dollar opportunity

And, how marketers and app developers can tap into the phenomenon.