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CMO Special
Subhas Warrier
Stories by 'Subhas Warrier'
By
Subhas Warrier
Guest Article
The Rain Man recommends a triple-decker bus to beat the monsoon
Our guest author explains...
By
Subhas Warrier
Guest Article
Fake news on social media could give print a 'new normal'
The IRS 2017 study gives us some new norms in media measurement.
By
Subhas Warrier
Guest Article
When crypto currency needs to break the crypto-neuron game
The human mind is the greatest blockchain system ever created.
By
Subhas Warrier
Guest Article
King Mahabali checks out the D* & GST effect
A look at Onam through the ad-media lens.
By
Subhas Warrier
Guest Article
Subhas Warrier on a series on 'new normals'...
... and how it all ties back to advertising.
By
Subhas Warrier
Guest Article
Subhas Warrier on the changing face of print media
The author uses the recent revamp of The Hindu as an example to make his point.