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Stories by 'Subhas Warrier'
“I miss the days when we used to develop a good three-month campaign”
As ‘content’ evolves, our guest author reminisces about the good old days of media.
Notes from Fort Kochi: My 12 dollar contribution to economic recovery
“As I walk along the market place of Fort Kochi, the sentiments of the shop owners is palpable,” writes our guest author.
The Rain Man recommends a triple-decker bus to beat the monsoon
Our guest author explains...
Fake news on social media could give print a 'new normal'
The IRS 2017 study gives us some new norms in media measurement.
When crypto currency needs to break the crypto-neuron game
The human mind is the greatest blockchain system ever created.
King Mahabali checks out the D* & GST effect
A look at Onam through the ad-media lens.
Subhas Warrier on a series on 'new normals'...
... and how it all ties back to advertising.
Subhas Warrier on the changing face of print media
The author uses the recent revamp of The Hindu as an example to make his point.