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Stories by 'Ananya Pathak'
As Gen Y leans towards renting furniture, appliances, jewels...
...we analyse the growth of the category.
As the fascination with things Indian grows...
... what does it mean for lifestyle brands with roots overseas.
Indian Express takes on fake news in new spot
We noticed Facebook in the first few seconds.
"We put over 10 videos every month on our YouTube channel": Madhavi Irani, Nykaa
Quick chat with Nykaa's chief officer — content.
The changing spectrum of the lifestyle segment
A presentation by Technopak's Saloni Nangia.
A look at TikTok's integration in 'Bala'
The social media video app plays a dominant role in the movie.
"There's a disconnect between the Hindi speaking belt & luxury brands”
IndiaTV's Sudipto Chowdhuri at afaqs!' GLB event.
Pidilite calls for ad ideas for Fevicol
Announces contest to pitch ideas for all mediums.
afaqs! news bureau
Oral contraceptive goes the folksy way…
...to raise awareness on the importance of planned pregnancy.
How will Google's data cap affect advertisers?
We ask marketers...