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Stories by 'Deepashree Banerjee'
Kinder Joy appears to target parents, not kids, with this print ad
The disclaimer-ish piece of creative made us pause to take a closer look at it ...
“We don't follow category norms”: Moksh Chopra, CMO, KFC
We sat down for a quick chat with him as Madame Tussauds Delhi unveils KFC's Zinger aka 'The Original Celebrity Burger' at a recent event...
OPPO's ad featuring visually challenged person strikes a chord
The recent spot is a collaboration video with visually challenged photographer Bhavesh Patel. We also take a look at ads that have taken the same tack in recent times ..
Is butter really better? Britannia reacts to Amul ad
The cookie major takes a jab at butter claim by playing health card.
A chat with the marketer behind the Azadi ad everyone's talking about...
Barun Prabhakar, marketing head, Liberty Shoes, spoke to afaqs! about his buzzy Independence Day film, an in-house effort.
Tinder looks for its match; brand team is meeting agencies
The Gurgaon based brand team is in the process of meeting with potential creative partners, in a bid to zero in on one.