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Brands and Sports marketing
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Stories by 'Ubaid Zargar'
afaqs! news bureau
About 80 % of corporate giants have adopted machine learning: GroupM Report
theme for the report revolves around how mobile is bigger than digital
Tinder adds three more creatives to its #SwipeStories series
The ad films are based on true stories of users' first date experiences.
When brands engage with each other in social media banter...
Here is what goes on behind Parle-G's social media handle.
Chupa Chups unveils new campaign for Valentine's Day, tweaks product
The 'Do You Love Me?' campaign promotes limited edition lollipops.
As Kejriwal's AAP cements third consecutive win in Delhi Elections...
...Here is how brands jumped in to leverage the hype
Idea's new campaign rekindles 'What An Idea' tagline
The campaign will go live across TV, Radio and Digital media.
As Lay's' #SmileDekeDekho campaign sees round two...
...we got in touch with the brand to get some behind-the-scenes details.
Cadbury Silk's Snapchat lens reappears for Valentine's Day
The lens aims to promote Cadbury Silk's special edition product range.
Pepsi unveils new anthem; celebrates being single by choice
The #SwagSeSolo anthem features brand ambassador Salman Khan.
Sony Pictures' latest edition of #SonaManaHai campaign addresses fathers
The new ad film is crafted for the upcoming UEFA Champions League fixtures.