Shreyas Kulkarni

Shreyas Kulkarni

Stories by 'Shreyas Kulkarni'

People Spotting

Kedar Teny joins Avataar.me, an AI company as SVP, country head

He was until July'20, CSO at Tilt Brand Solutions.
Advertising

Xiaomi's ad for its new Mi trimmer features three of its employees and an Old Spicesque voice-over

Over four minutes long, the ad is a sign of how far DIY men's grooming has come.
Advertising

Nescafé's rousing new ad reaffirms its position as your cup of resolve

A cup of Nescafé is all you need before you embark on a new journey now that the COVID-induced lockdown is lifted.
Advertising

"... Phir aap mask kyun nahi laga rahe hai": Ogilvy's engrossing PSAs put the onus on your ears

Made for the public and not for any client, these PSAs drill down the relevance of wearing a mask.
Marketing

Jubilant FoodWorks enters FMCG space; launches 'ChefBoss' Ready-To-Cook sauces, gravies, and pastes

Packs will come in 150gm to 200gm sizes and cost between Rs. 75 to Rs. 100. Initial availability only on e-commerce portals.
Advertising

Audi drops 'insensitive' and 'suggestive' ad post backlash; makes public apology

The German carmaker has pulled its ad, which featured a little girl eating a banana in front of the Audi RS 4, after criticism.
Advertising

PepsiCo extends Lay's gratitude campaign

The chips brand has now roped in short-form video content creators, who will share their creative renditions of the brand's campaign ode.
Advertising

Burger King puts a rapper on its Whopper

The fast food chain recently got a UK rapper to perform on the wrapper of its signature burger.
Marketing

The case of the missing Cadbury

It had disappeared from social media pages, billboards, print ads, direction sign boards.
Marketing

ITC launches Savlon Hexa Advanced Soap and Body Wash; extends its hygiene portfolio in personal wash

The soap and body wash offer anti-viral and anti-bacterial protection.