Shreyas Kulkarni

Shreyas Kulkarni

Stories by 'Shreyas Kulkarni'

Advertising

Amazon India’s new ad targets customers who’ve never shopped for groceries online

The e-commerce giant says it offers super savings, excellent savings, and fast delivery.
Advertising

“Halwa hai kya?” asks Samco Securities while spoofing Upstox in a new campaign

The campaign introduces the discount broker's ‘KyaTrade’ app which offers “real-time trading ideas”.
Advertising

Creative Week 2021: From agency culture to clients having “FOMO” to ads making you squirm

It was the India chapter of The One Club’s “Creative Week 2021 Global Media Talks” hosted by afaqs!.
Marketing

Spotify launches live "social audio app" Greenroom; takes on Clubhouse and Twitter Spaces

You don’t need a Spotify account to use this app; sign up for free.
Advertising

"About 25% of our traffic since last year's lockdown is from new users in small towns": Pepperfry's Kashyap Vadapalli

In a quick chat about his new ads, the CMO talks about busting the psychological barriers of first-time buyers.
Advertising

FreshToHome pits its offerings and buying experience against a wet market

In a three-ad campaign, the online brand touts the convenience and high quality meat and seafood that it offers.
Advertising

Indeed’s Pride ad talks about the power of empathy at work 

Follow Taylor’s journey on how they prepare for an interview.
Marketing

PepsiCo India drags Parle Agro to court over ‘For The Bold’ tagline

“For The Bold’ is a registered trademark of PepsiCo's Doritos chips brand which Parle Agro has used for its ‘B-Fizz’ beverage.
Advertising

Lifebuoy says its “virus fighter” can save you thousands in medical expenses

The brand’s touting its Rs 10 soap and good hygiene habits as the ideal tools to stop the spread of the Coronavirus.
Advertising

WhatsApp tries to soothe privacy concerns with a new global campaign 

‘Message Privately’ focuses on the importance of keeping messages on the app, private.