Premlesh Machama joins Buzzintown.com as VP India Business

Company Brief

New Delhi, March 03, 2010

Buzzintown, a premier internet portal dedicated to the promotion of events and entertainment in India, today announced that it has appointed Premlesh Machama as VP India Business. Prior to joining Buzzintown, Mr.Machama was working with Sify.com as Head Ad Sales, responsible for pan India sales across all Sify properties.

Mr.Machama has also worked with TBSL (Times Business Solutions Limited) heading sales for Simplymarry.com; Dainik Bhaskar group responsible for branding and marketing of Divya and Dainik Bhaskar; Getit & India Database heading the online sales; and Reed Elsevier, Plc.

Dr. Amitabh Saran, Co-founder & CEO said "Premlesh's rich experience of over 18 years with the Online, Print and Yellow Pages industries is invaluable for Buzzintown's diversified operations. This is a very strategic position for us, and includes responsibility for driving revenues and developing high-performing sales & alliances teams across India; Expanding existing agency/client and partner relationships to create new business development opportunities; and Assist in driving product strategy by bringing in the customer & partner perspective at Buzzintown."

Mr. Machama added, "Despite a young and fun-loving audience in India, entertainment has been more or less restricted to Bollywood gossip. Buzzintown provides a novel platform to offer wholesome entertainment - online, mobile & offline - across metros, tier-I and tier-II cities alike."

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The PRactice

Manas Bhardwaj

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