Intelenet Global Services picks up two REMMY Awards for its recruitment branding campaign

Company Brief

Mumbai, April 20, 2010

Intelenet Global Services announced that it has bagged two Recruitment Marketing Awards 2010 (REMMY) and has won accolades for its recruitment branding campaign. Intelenet won the award in two categories - 'Best Creative in the BPO Industry' and 'Best Art Direction across Industries'. Its recruitment branding campaigns have been instrumental in attracting the ‘right quality’ of talent, an improved selection- to - response ratio from aspiring contact center agents and has overall had a positive impacted our recruitment initiative.

The Remmy awards are annual awards that honour excellence in the field of recruitment advertising in the print media in India. The recruitment advertisements have to be simple and clear; need to have an aspiration value and an edge that can drive a candidate to apply for a particular firm over the rest.

On this occasion, Susir Kumar, MD and CEO, Intelenet Global Services said, "We are delighted to have won the REMMY Awards that epitomize the landscape of recruitment advertising in India. In an industry with widespread attrition and a severe demand- supply gap, right talent acquisition and management is key. This award furthers our 'Employer Branding' initiative that enables us to gain and sustain a competitive edge in India, and create a brand preference for Intelenet amongst its target audience."

The REMMY Awards received 250 entries this year and advertisements were spread across a range of categories namely the Best from the BPO industry, IT and telecom, manufacturing, sales and marketing functions and best art direction.

A people-centric organisation, Intelenet has been growing consistently keeping its employees engaged and happy at all levels. Intelenet was adjudged amongst the Top 25 Best Employers in India as part of the Best Employers in India 2009 Study by Hewitt Associates and was ranked 21 according to the Hewitt Survey.

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