Netway India to power astrology content for Airtel digitalTV interactive services

Company Brief

New Delhi, June 18, 2010

Astroyogi.com, India's leading and the flagship astrology portal from Netway India announced that it has tied up with Airtel digitalTV- the DTH arm of Bharti Airtel. With this, Airtel digitalTV customers would have access to AstroYogi.com content on iAstro interactive services that are bundled free with all Airtel digitalTV tariff packages.

Currently iAstro offers daily horoscope, numerology and panchang to its viewers. This association will enable Airtel digital TV users to also access their forecast from the astrology portal, AstroYogi.com. Airtel digital TV viewers can now start their day in an auspicious way with guidance from the stars basis iAstro's detailed forecast both as per astrology and numerology. Now services such as daily predictions for individuals, information on Rahu kaal and simplified Hindi Panchang are available to Airtel digitalTV customers at all times. Among other services, one can also access their fortune for the day, along with results for the most compatible partner.

Ms. Meena Kapoor, Founder and CEO, Netway India Pvt Ltd, commented, "We have an opportunity to expose an entirely new audience to the excitement of AstroYogi content via Airtel digital TV across the country. AstroYogi.com is completely focused towards delivering groundbreaking content through new platforms, and has launched its services both on cable television, IPTV and now Airtel digital TV. ''

Announcing this development, Mr. Sugato Banerji, CMO - DTH, Bharti Airtel, said "iTV applications and services are our focus area for providing relevant content for the consumer to enrich her utlisation of the TV for more than viewing programmes. iAstro is part of our endeavor to incorporate customer preferences across genres. iAstro as a part of our interactive features, provides not only daily predictions but also detailed description about one's sun-sign. Airtel digital TV will continue to offer exciting and relevant content that add value to the interactive experiences for our customers."

For further information, please contact:

Sampark Public Relations

Anjali Berry

Mobile: +919891526436

Email: Anjali Berry - anjali.berry@sampark.com