KBL 'Cascade' awarded

Company Brief

New Delhi, June 29, 2010

'Cascade', an in-house publication of Kirloskar Brothers Limited (KBL), a leading global water management solution company, has won the In-house Communication Excellence (ICE) award. Ms. Pallavi Kharade, Managing Editor, Cascade received the award on behalf of KBL.

'Cascade' gives an overview of the growth of KBL and the path it aims to traverse in times to come as a global leader in water business. It contains articles on milestones of KBL and contribution by its employees, channel partners, vendors and other associates who play an important role to accelerate growth of the company.

The two decade old quarterly publication was the winner of gold award among 380 other participants across India. The crystal trophy, cash award and a certificate, awarded at a grand ceremony in Mumbai, stand testimony to the dedication of the editorial team – Mr. Avinash Purandare, Editor-in-Chief, Cascade and Ms. Pallavi Kharade, Managing Editor, Cascade.

The ICE awards are presented every year by Shailaja Nair Foundation in memory of the Late Managing Director of FEI Cargo Limited. The Chief Guest, Mr. Sudheer Joglekar - resident editor of Loksatta, Mumbai; Guest of Honor, Mr. Gopinath Muthukad - the magician with a social message from Kerala and Ms. Mala Biswas, General Manager International, DNA - Head Jury declared the winning names and handed over the glittering ICE Trophy, Cash Prize and Certificates to the winners.

Speaking on the occasion Mr. Avinash Purandare, Editor-in-Chief, Cascade and Vice President Corporate Global Marketing & Strategy (CGMS), KBL, said, "This is a very proud moment for us. Our magazine 'Cascade' is designed with an objective to provide a platform for KBL employees to express their creative selves and further strengthen their sense of belonging to the company. The award gives us another reason to cheer during the ongoing Centenary year celebrations. I would like to appreciate the effort put by the team and am sure that they will keep up with the good work."

Mr. Sanjay Kirloskar, Chairman and Managing Director KBL, Mr. R.K. Srivastava, Director KBL and Mr. J. R. Sapre, Director KBL congratulated the editorial team on this remarkable achievement.

indi translation)About Kirloskar Brothers Limited: Established in 1888 and incorporated in 1920, Kirloskar Brothers Limited (KBL) is the flagship company of the $1.2 billion Kirloskar Group. The core businesses of KBL are large infrastructure projects (Water Supply, Power Plants, and Irrigation), Project and Engineered Pumps, Industrial Pumps, Agriculture and Domestic Pumps, Valves and Hydro turbines.

KBL Sales in 2009-2010 exceeded US $ 439 Million with a market capitalization of more than US $ 453 million. KBL is India's largest manufacturer and exporter of pumps and also the largest infrastructure pumping project contractor in Asia.

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Lalit Pandey

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