Delhi Duty Free and DIAGEO announce 'Reward Yourself with Johnnie Walker' promotion

Company Brief

New Delhi, December 7, 2010

Delhi Duty Free Services Pvt. Ltd (DDFS), India's largest duty free retail space at T3 at IGI Airport in Delhi, in collaboration with DIAGEO today announced the 'Reward Yourself with Johnnie Walker' promotion. Under the promotion, international travelers shopping for Johnnie Walker products worth $60 and above, stand a chance to win exciting prizes during the festival season.

The promotion which began from November 19, 2010 and will be on at the Delhi Duty Free till January 20, 2010, will give away several daily, weekly and other surprise prizes to the connoisseurs of Johnnie Walker products. The prizes include Apple iPod, iPhone and the revolutionary iPad. The promotion involves scratching a card and entering a lucky draw contest on purchase of $60 worth of Johnnie Walker products. The travelers stand a chance to win any of the above mentioned prizes and also become eligible for a mega prize draw scheduled at the end of the promotion. Several other surprise prizes have also been planned around Christmas Eve and on New Year.

The promotion also offers an assured discount on every purchase of a Johnnie Walker brand - $8 off on purchase of 2 Johnnie Walker Black Label, $4 off on purchase of 2 Johnnie Walker Red Label, $10 off on purchase of Johnnie Walker Gold Reserve, $12 off on purchase of 1 Johnnie Walker Blue Label and $8 off on purchase of 2 Johnnie Walker Green Label.

Said Abhijit Das, Head-Marketing, DDFS, "Johnnie Walker products have always been one of the highest selling brands at the Delhi Duty Free. Travelers from all around the world find fervor with this brand and the festive season will help ensure that we reach out to more travelers. We look forward to this promotion in engaging with our customers and providing them a memorable festival shopping experience."

Anmol Anand from New Delhi, Amarender Singh from Punjab, Dinesh Gupta from New Delhi, Ritu Malhotra from Jammu, Jitender Singh Guru from Punjab, Amit Kashinath from Pune and Devakar Chandiok from Faridabad are the lucky winners till date.

The shops at Delhi Duty Free embrace the X-mas look with fabulous decorations and X-mas animations and the star attraction at the duty free is the X-mas tree decorated with Swarovski crystal ornaments.

For further information, please contact:

Integral PR Services Pvt. Ltd

Nishant Nirmal

Mobile: +919911162876

Email: nishant@integralpr.com