Company Brief
Mumbai, April 12, 2011
In line with Kuoni India's strategy to strengthen its management team the company has appointed Bineeta Mehta as Head - Corporate Communications Kuoni India.
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In her role as Head - Corporate Communications Kuoni India, Bineeta will be responsible for defining and driving the corporate communications strategy of the company. Her key responsibilities will be to develop & implement effective communication campaigns, corporate announcements, media relations, media activities, and all internal communication.
She will also be responsible for driving & implementing the Corporate Responsibility strategy of the company.
Bineeta has been with Kuoni India's Tour Operating Division for over five years and is currently in charge of PR & Product Communications of the division. She has handled various successful projects that include launch of the Kuoni India Holiday Report, Kuoni's new brand identity launch, SOTC being the first operator to launch the concept of Holiday Bazaar, launch of
the SOTC Box Holidays amongst other projects.
With over nine years of experience and a sound knowledge of planning and executing public relations, Bineeta will bring great value to underlining Kuoni's preeminent position in the eyes of the media and the public at large.
Prior to working with Kuoni India she has worked with Perfect Relations and ActiMedia (I) Pvt. Ltd. the well known public relations agencies.
For further information, please contact:
Kuoni Travel Group, India
Bineeta Mehta
Mobile: +919920962470
Email: bineetam@kuoniindia.com
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