Franco Leone, a leading brand for men from Franco Group opens first exclusive store in Delhi

Company Brief

New Delhi, June 16, 2011

Franco Leone a leading brand for Men from Franco Group is a modern interpretation of the brand’s traditional values and more is proudly expanding with the opening of its first exclusive store in Delhi in Rajouri Garden Market.

The Franco Leone store will extend the reach of the exclusive Franco Leone brand and give the discerning customers of the region a chance to experience an exclusive environment of pristine Franco Leone elegance. The store is offering customers a comfortable shopping experience in a store boasting 1800 sq ft. The store will feature an exciting showcase of the Franco Leone range including an extensive collection of Footwear, Apparels and Accessories. The ambience of the store looked so elegant, cool and inviting. Hence the color and lighting schemes were chosen in synchronicity. Uniqueness of the store is the snowhite theme which has been used throughout the stores and adding to this sitting arrangement has been inspired from ice cubes.

“Franco Leone is increasingly focussing on expansion in all across India,” says Vishal Bhamri, Managing Director, Franco Leone. “We are planning to open 15 more stores by the end of 2011 in cities Such as Delhi NCR, Mumbai, Ludhiana and Bangalore”, he adds. In addition, Franco Leone is available in almost 700 stores pan India. These are majorly MBOs (Multi Branded Outlets) and chain stores like Shoppers Stop, Lifestyle, Metro, Mochi, Central, Regal and INC5”.

“Professional staff and optimum use of technological resources enable us to provide high quality at competitive prices to the consumers. It would be just right to say that we have “Redefined the value for money”, says Mr. Vikram Bhamri, Director, Franco Leone

The new Multi-styled fabricated the Franco Leone collection incorporates a perfect blend of European Fashions & Italian Designs to meet aspirations of Men of today with extra comfort.

‘Franco Leone’s goal is to develop the brand’s presence in the market and enhance their current position. The Rajouri Garden store is an example of Franco Leone growing success, and their never-ending commitment to provide excellent customer service.

The other casual brands of Franco Leone are GANUCHI & PLAYBOY. Ganuchi brand is a casual trendsetter among the youth of India, who prefers rugged, tuff and a trendy shoe to suit his persona where as PLAYBOY which is also a part offers a trendy and vibrant line for the age group 16-24. Company have achieved a license of PLAYBOY for South Asian Countries.

Each product is impeccably crafted and incorporates contemporary crafting techniques lending the range an exclusive look and feel that’s pleasingly unique to suit varied occasions and preferences. Eminently wearable, each of them offers a degree of comfort, style, fit and finish that is truly International and in a class of its own.

The Franco Leone stores assures total customer satisfaction by providing quality products and services and also extends its responsibilities towards the human society and ecology with commitment to develop more eco – friendly product.

For further information, please contact:

Maavyaa World Communications

Deepak Gupta

Mobile: +919868841868

Email: deepak.gupta@maavyaaworldcomm.com