Gurgaon Fashion Week officially announced at a glittering press launch at Kingdom of Dreams

Company Brief

New Delhi, April 3, 2014

Gurgaon Fashion Week (GFW), the one-of-its-kind fashion extravaganza to be held in the Millennium City, was officially announced on April 3, at the Iffa Buzz Café, Kingdom of Dreams. The press conference was attended by the who’s who of the fashion fraternity and lifestyle media. It presented a glimpse of what lies in store during the four days of the mega event to be held from 17th to 20th April, 2014.

Several prominent people lent their presence to the event. These included CEO of Juvalia & You Chaitanya Aggarwal, Vice President-Bird Automotive(BMW) Sanjeev Malik, Reshmi Jani, Style Consultant at GFW 2014, General Manager of Galaxy Hotel, Mr. Pradipta Biswas and along with Associate Director Ms. Ayesha Dahra besides Mr.Shubham Gupta, the Marketing Head, GFW and Rina Chaturvedi, Legal Advisor, GFW.

Rina Chaturvedi elucidated, “We are pleased and excited to be at the threshold of the opening of the GFW. The event will prove to be an exciting platform for budding and established designers to come together and showcase their creative prowess in the pacy and urbane setting of Gurgaon for the first time. With the large number of fashion enthusiasts in the city and the plethora of talent that the GFW will unveil, we are sure that it will be a success in its present and future editions.”

Shubham Gupta said, “The press conference has been a tremendous success and we hope that this will be areflection of the excitement that the four days of the GFW are going to be filled with. In its tone and ambience, the press launch did perfect justice to the upcoming fashion bonanza. The media, designers and couture lovers who were present at the launch are now filled with more enthusiasm for what the GFW entails.”

Pradipta Biswas, GM Galaxy Hotel said, “The Gurgaon Fashion Week is a pioneering effort which will help place Gurgaon on India’s fashion map. At Galaxy Hotel our effort has always been to initiate and nurture properties that are unique and compare with the best in the world. Beginning with India’s first micro-brewery to establishing excellent standards of service and cuisine Galaxy has always been in the forefront. For us it is a natural culmination to help foster Gurgaon as the next style destination for world-class fashion. I am sure this fashion week, a precursor to a series of fashion weeks in the years to come will be successful in carving an identity for Gurgaon as a serious contender in the world of International Fashion.”

A befitting venue for the Gurgaon Fashion Week will be the world-class contemporary styled Galaxy Hotel. The event will showcase designer labels such as Ritu Kumar, Bisu by Surveen Chawla, Panache By Aarja, 09 by Janhavi Gupta, Shaa by Shweta, Reet by Kaveri Batla and many more. Also establishing their presence will be recognizable brands like BMW, Budweiser, Juvalia& You, MobiKwik, Red Paws Rescue (NGO) and Wess (NGO). Upcoming and established fashion talent will display their latest collections through runway shows and exhibitions. It also promises surplus opportunity to accelerate trade through the presence of buyers as well as throws the limelight on the hottest trends this season. In a nutshell, the Gurgaon Fashion Week is pitched to be an exciting window to a spectacular fusion of traditional art, modern couture and globally relevant ready to wear designer collections.

Check out the pictures of the event here

For further information, please contact:

Kingdom of Dreams

Manika Bhatnagar

Mobile: +919999965455

Email: pr@kingdomofdreams.co.in