Ultratech Cement the official team sponsor of Rajasthan Royals

Media News

Mumbai, February 17, 2010

UltraTech Cement Limited, the single largest cement brand in the country, today proudly announced the continuation of its association with the Rajasthan Royals. Through this association UltraTech will be the Official Team Sponsor of the Jaipur based IPL team.

Further commenting on this partnership, Mr. O. P. Puranmalka, Business Head, UltraTech Cement, said, "The coming together of the two brands, UltraTech Cement and Rajasthan Royals, is the bringing together of two champions. Both are champions in their respective domains. Both are leaders and victorious, and are a perfect match. UltraTech has had a long association with Indian Cricket and we are extremely proud to be associated with Rajasthan Royals."

Inspired leadership, innovation, professionalism and a well thought out strategic approach lead the team to win India’s first IPL. By defining roles specifically and delegating responsibility, the Rajasthan Royals came together as a cohesive winning unit, eventually emerging as champions. This ethos perfectly blends with UltraTech Cement who are known to be leaders and champions in its own sphere.

For further information, please contact:

Vaishnavi Corporate Communications

Hemanshu Mistry

Mobile: +91 9870224273

Email: Hmistry@vccpl.com