Aali Re Aali 'City Chi Paati' on Radio City 91.1 FM

Media News

Pune, February 7, 2011

From the pioneers of innovation, Radio City 91.1 FM comes yet another remarkable campaign in Pune titled 'City Chi Paati.' As we all know, Pune is known for its habitual sarcastic small message boards known as Puneri Paati, Radio City takes this forward for people to express their views and opinions on various relevant topics. Radio City Chi Paati vans were flagged off from Radio City office over the weekend by DCP traffic - Mr. Manoj Patil, PMPML Head (Pune Mahanagar Parivahan Mandal Limited) - Mr. Deepak Pardeshi, Mayor of Pune - Mr. Mohan Singh Rajpal and President of Dagdu Shet Halwai- Mr. Mahesh Survanshi.

These renowned personalities kick started the 4 week long campaign by writing a Paati on "Traffic & Parking" and giving an on-air interview on Radio City 91.1 FM asking Punekars to write a Paati and express their views. Mentioned below are Paati which each of them wrote on -

• DCP traffic: - Mr. Manoj Patil "Accidents don't happen by accident"

• PMPML Head (Pune Mahanagar Parivahan Mandal Limited) :- Mr. Deepak Pardeshi "If you follow PMPML buses paati, you can avoid Traffic & Parking"

• Mayor of Pune :- Mr. Mohan Singh Rajpal "Before you change the gear put your head in Neutral gear and drive peacefully"

• President Dagdu Shet Halwai :- Mr. Mahesh Survanshi " Use cycle and save parking"

Listeners can write such Paati on pre selected 4 topics as Radio City trucks will roam around the city throughout the 4 weeks. Starting 5th Feb every week one topic will be given on-air asking listeners /participants to write Paati. Details are as follows -

5 -11th Feb Traffic & Parking

12-14th Feb Prem Sasu Sunecha!

15-19th Feb Tarch me Punekar

20-25th Feb Cricket var lihu kahi

Also people can send their Paati message to SMS to 57007. Daily RJ’s will visit the vehicle and take people interviews. Weekly winners will be gratified with exciting prizes.

For further information, please contact:

Radio City 91.1 FM

Rachita Vaid

Mobile: +919769486752

Email: rachitav@myradiocity.com