World Cup 1983 - Radio Mango relives the magic Live

Media News

Kochi, February 18, 2010

Radio Mango kicks off the World Cup with a unique initiative. The 18th of February will be celebrated as a tribute to India's 1983 World Cup Triumph. Tune into Radio Mango on the 18th, and be transported to 25th June 1983. Everything on air will reflect that historic saturday - the day's news, traffic updates, gold prices, commodity prices, the hit songs at the time, and of course that sense of anticipation as we approach 1630hrs, the start of the India - West Indies final at Indian Standard Time. At 1630, we start giving regular updates from the "television" in the studio. Remember very few homes in India had television during that time, and over 90% of the population had to depend on radio.

Most of the network's target audience would have not been born or would have been too young to remember. This provides them a unique opportunity to relive that day, exactly the way it happened. Celebs will give interviews as if it they were speaking on 25th June, 1983. Ex mayors, ex commisioners, ex collectors will be on air wishing the team all the best as if they still held those positions.

Everything from news and views, listener opinions, cricket experts, the songs and even the adverts will provide stock, traffic, gold, petrol, weather updates of that day at each location in Kochi, Trissur, Kozhikode and Kannur

For further information, please contact:

Radio Mango

Kamal Krishnan

Mobile: +919895399179

Email: kamalkrishnan@mm.co.in