Koti Takar Baji packs in more delights with 'Play Along'

Media News

Kolkata, November 15, 2011

STAR Jalsha has constantly offered its viewers with something unconventional and unparalleled, be it shows or smart marketing initiatives put to effect as their key bolster to garner maximum support and viewership. In continuation with this promise of excellence, in the upcoming episodes of Koti Takar Baji there will be host of surprises and delights in store for millions of its viewers. 'Play along' a power initiative implemented in Koti Takar Baji will bring the show even more close to the minds and hearts of its viewers.

At the end of every episode, Jeet (the host of the show) will read out 4 options for a particular question and inform the viewers about the procedure of participation leading them to the gateway of earning the prize money of Rupees 1 lakh.

A never seen aspect of Koti Takar Baji has been the 'physicality of money', which otherwise only the participants could experience. With 'Play Along' now even the viewers sitting back at home get dual advantage by not just earning a chance to play the game but also own an exclusive amount of money for themselves.

For further information, please contact:

Perfect Relations

Madhavi Chary

Tel: +91-33-22833650

Email: mchary@perfectrelations.com