Press Release wins the 'Most Innovative eRetailer Award' at the Indian eRetail Awards 2014

Section :Digital Briefs Category : Media

Media Brief
Mumbai, May 1, 2014, one of the largest online retailers in India, has bagged the recognition for being the 'Most Innovative eRetailer' in the special awards category at the Indian eRetail Awards 2014. The vast inventory of products in various categories and the bulky discounts are some of the key reasons behind's win. With this award, the website has firmly established itself as the most reliable and efficient way to make purchases online. The awards ceremony was held at Hotel Hyatt Regency, Gurgaon.

Mr. Hemant Bishnoi, COO of was present at the event to receive the award. He said, "This win is very prestigious for us and it inspires us to continue our unrelenting journey in the space of innovation. I would like to thank Franchise India and the organizers of this award ceremony for bestowing this honour on us. The entire Naaptol team has put in their best effort in order to gain this recognition and will continue doing the same in the future."

CEO & Founder of Naaptol, Mr. Manu Agarwal said, "At, we have always pulled all stops to make the shopping experience smooth and hassle-free for our patrons. We have attempted to add value across offline and online platforms in the endeavour to elevate the standards of e-retail in the country as a whole. This award is a heartening recognition of our efforts in the realm of innovative e-retail." has always been a front-runner in the e-commerce segment. It has consistently gone the extra mile to facilitate ease of shopping to its customers from the comforts of their homes. Naaptol has always worked towards enhancing the customer experience by introducing a variety of products in different categories with unique offerings such as multiple usage products and DIY goods that require no technical expertise. It has also enhanced the user experience by allowing patrons to shop and redeem coupons and vouchers offline through its call centers.

The Indian eRetail Awards recognize excellence in eRetail and multi-channel initiatives by retailers and confer national recognition to awardees as the best digital retail businesses in the country. The category of 'Most Innovative eRetailer' sought to identify and facilitate the most imaginative initiatives in the online retail space, ranging from site design, usability, customer experience, service, need fulfilment or any other area of the eRetail discipline. These special awards are for individuals and companies who have created path breaking trends and who have led unprecedented innovations that have uplifted the morale of the entire eRetail industry.

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Farzin D. Hansotia
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