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Press Release

93.5 RED FM presents 'Be-Bauaa Challenge'

Section :Radio Briefs Category : Media

Press Release
Red FM
Mumbai, January 25, 2019

93.5 RED FM, one of the largest and most awarded private radio network in India brings the 'Be Bauaa Challenge' to multiple cities across India, giving its listeners a chance to meet your favorite character in his full glory. RED FM's listeners now stand a chance to spend time with their very own RJ Raunac by participating in this exclusive challenge. All one has to do is capture their own video using #BeBauaa @RedFM available on the TIKTOK app and upload it on Facebook, Instagram and Twitter.

As 2018 proved that the best way to make something a trend is to create a challenge out of it, India's No. 1 RJ, RJ Raunac will personally watch the videos and nominate 2 'Be-Bauaa Star' of the day to keep up with the trend of challenges.

Commenting on RED FM's campaign, Nisha Narayanan, COO, RED FM said, "Bauaa is one of the most loved characters on the radio airwaves in India and we are excited to take the character on-ground. RJ Raunac aka Bauaa will be travelling to 8 cities and meeting his fans at the on-grounds in these cities. We plan to do more such on-ground formats in 2019 wherein we take our on-air personalities on-ground".

RJ Raunac's prank calls and classic spontaneity has made him win the hearts of many listeners. With his sense of humour and his tongue in cheek take on topical issues, RJ Raunac has become one of the most popular RJ in India. However, he always maintains that it is extremely important to have clarity of what you want to do, combined with an infinite passion to make things work in radio.

RJ Raunac aka Bauaa will travel across 8 markets to find the light for a Bauaa star, starting from Allahabad, Banaras, Lucknow, Patna, Indore, Jaipur, Chandigarh and Dehradun. Are you ready to take on some humour tips and this challenge with the king of comedy?

On Ground Activity for Be Bauaa:

-Indore- 1st Feb
-Jaipur - 2nd Feb
-Varanasi- 8th Feb
-Allahabad- 9th Feb
-Chandigarh- 15th Feb
-Dehradun- 16th Feb
-Lucknow- 22nd Feb
-Patna- 23rd Feb

For any further information, please contact:

ekaterina burman
Mobile: 9899309389
Email: ekaterina.burman@genesis-bcw.com