Advertising

It’s the second ad, from the brand, within a week that’s aimed at fathers.

Lowe Lintas will devise its strategy and build omnichannel creative solutions to fuel Whirlpool's next level of growth.

BBDO India will be the AOR for Aegon Life Insurance and will manage the brand’s presence across all channels.

The ad is a pun on the phrase ‘dhoka khaa rahe ho’ – where a family’s groceries eat into their monthly budget and savings.

Priced at Rs 15, all you need to do is add the powder into water and shake and the handwash is ready.

As a part of the mandate, Gozoop will be handling digital customer support of the brand, listen- understand and track valuable web conversations and take consumer experience to the next level.

The agency will create a strategic roadmap to revamp the corporate brand architecture.

Manan Shah, the app’s marketing director, talks about the campaign, working with Thinkstr, and choosing to go with print and outdoor advertising.

Conceptualised and created by the agency Thought Blurb, all the films carry a common tagline, 'Jo auron ki khushi mein, paye apni khushi'.

The limited-time flavours, Lay’s Herby Crush and Lay’s Cheesy Love, are now available on leading retail and e-commerce platforms across India.