Advertising

The partnership comes on the back of a series of wins as GenY solidifies its foothold in the healthy foods and healthcare space as a whole.

'Jhappi and pappi' (hugs and kisses) in times of COVID? Lifebuoy's new ad is told from the perspective of an overly affectionate child.

The animated cartoon character first appeared in a non-COVID ad released in November 2019 to spread awareness about passenger safety.

… Because not every home is where the heart is.

Based in Kochi, ‘Sensibly Weird Company’ aims to help brands grow by creating stories, design and creative.

As part of this mandate, the agency will manage Digital Marketing and Social media strategy, Influencer management and Content Planning for Hindware Homes

The brand will be handled by the agency’s Mumbai office.

The agency is launching Blue Tribe in the plant-based meat industry and will be responsible for its Digital Communications, MarTech, and PR solutions.

Both Zomato and Fortune are pulling consumers towards the opposite poles of in-home food consumption.

The agency scored a hat-trick by bagging the mandate for ET TMT (Digital), Kapu Diamonds, and The Grand Bhagwati!