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Sumanto Chattopadhyay (Sumo), Abhijit Avasthi, Rajiv Rao and Anup Chitnis, group creative directors at the agency, will now serve as executive creative directors for the agency’s South Asian operations
O&M India, which is also responsible for the operations of the South Asian region, including Pakistan, Sri Lanka, Bangladesh and Nepal, has announced some elevations in its creative team.
Sumo |
In this role, apart from performing their current responsibilities, Avasthi and Rao will supervise the creative that flows out of the Pakistan branch, and Sumo and Chitnis would be in charge of the creative work at Ogilvy Sri Lanka and Ogilvy Bangladesh.
Abhijit Avasthi |
Avasthi has been with O&M for eight years now; he joined the agency as creative supervisor in 1999. He has been in the advertising industry for 10 years, and worked with Enterprise Nexus (now Bates David Enterprise) before he joined Ogilvy. With Ogilvy, he has worked on accounts such as Fevicol, Asian Paints, Motorola, Bajaj Pulsar, Cadbury’s, Kotak Mahindra Bank and Perfetti.
Rajiv Rao |
Chitnis, on the other hand, is a new entrant in the O&M team, having joined the agency about two years ago as senior creative director. He was elevated to group creative director last year. He has worked on campaigns for SBI, Cadbury’s, Parle and Huggies. He began his career in advertising in 1991, and has served at Rediffusion and Mudra for six years each. He has also had a short stint at Saatchi & Saatchi. He also directs in-house films and was behind the two films for Radio City – ‘Kutte ki dum tedi ki tedi rehti hai’ and ‘Baal baal bach gaye’.
Anup Chitnis |