afaqs!

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After laundry equality, Ariel revisits stain removal...

Digital

Thu, 20 Jun 2019

...in a bid to get cricket fans to reuse their "stained" lucky jerseys from 2011's WC.

Bulbs just got cooler

Advertising

Thu, 20 Jun 2019

After anti-germ fans, smart water and anti-bacterial paint it's the turn for light bulbs to flaunt their 'cool quotient'. The bulbs from Halonix and Crompton have a tale to tell.

Milap Kothari, Patrika Group director, is no more

Media Publishing

Thu, 20 Jun 2019

He passed away after a prolonged illness.

Cannes Lions 2019: Dentsu Webchutney (3), Mindshare (2), Leo Burnett (1) and Lowe Lintas (1) win big on Day 3

Advertising

Thu, 20 Jun 2019

Indian agencies won 7 awards in total on Day 3 of Cannes Lions 2019.

Myntra bets on smaller cities for its biggest sale, eyes 32 mn customers

Digital

Thu, 20 Jun 2019

During the sale, the fashion retailer will display on its platform over 800,000 styles from around 3,000 domestic and international brands.

India-Pak world cup tie is the most tweeted ODI, Kohli gets most mentions

Digital

Thu, 20 Jun 2019

The India-Pakistan world cup match attracted as many as 2.9 million tweets.

Did P&G proofread an ad after it got trolled?

Advertising

Thu, 20 Jun 2019

A print spot with an erroneous copy for P&G's detergent brand Ariel was publised twice in an English daily.

'90s KamaSutra face Pooja Bedi turns influencer for Durex

Advertising

Wed, 19 Jun 2019

We spoke to Pankaj Duhan, chief marketing officer, RB South Asia - Health about #OrgasmInequality, the brand's influencer led social media effort.

South India has been a special market because adoption and engagement rates are higher: Sunil Kamath, ShareChat

Digital

Wed, 19 Jun 2019

A chat with Sunil Kamath, the chief business officer at ShareChat to understand the platform and nuances...

"We will make sure that Nokia is among the top three smartphone brands in next 4-5 years," says Ajey Mehta of HMD Global

Advertising

Wed, 19 Jun 2019

In an exclusive chat with afaqs! the VP and country head of HMD Global talks about Nokia 2.2 and its latest campaign featuring Alia Bhatt.

Cannes Lions 2019: India bags 1 Silver, 2 Bronze Lions on Day 2

Advertising

Wed, 19 Jun 2019

Grey India won a Silver Lion award and Wunderman Thompson Mumbai, J. Walter Thompson India bring home 2 Bronze Lion awards on Day 2.

Scooter sharing start-up Vogo raises funding from Ex-Myntra CEO, others

Digital

Wed, 19 Jun 2019

Start-ups addressing short-distance transport have taken the mobility space by storm in recent months.

Mediacom bags media mandate for ShareChat

Media Planning & Buying

Wed, 19 Jun 2019

The account will be managed and supervised by the MediaCom Delhi office under the supervision of Sudipto Chatterjee.