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News Archive

Stories from Category : Media

BARC India awarded most innovative company 2018

Media

Mon, 10 Dec 2018

BARC has also been recognized among the Top 25 Most Innovative Companies in India.

India's media consumption growth 9 times that of US, says BCG report

Media

Fri, 07 Dec 2018

While digital enjoys 18 per cent share of total video consumption in the country, its share of video advertising revenue is 8 per cent.

Radico Khaitan appoints BEI Confluence as its media AOR

Media Planning & Buying

Thu, 06 Dec 2018

The account was earlier managed by Havas Media.

Rural India enabling mobile internet growth in India: Mobile Ecosystem and ad-Sizing Report 2018

Media

Wed, 05 Dec 2018

MMA and GroupM shares insights on the state of the mobile marketing ecosystem and ad-sizing in India.

COLORS' new supernatural drama 'Tantra' explores the untamed world of the unknown

Media Publishing

Wed, 05 Dec 2018

From 3rd December 2018, to air every Monday to Friday at 11:00 p.m.

Zenith wins Lactalis' biz

Media Planning & Buying

Tue, 04 Dec 2018

The agency has been appointed as the Master Agency Partner.

COLORS' latest offering explores the folklores of Vishkanyas and the battle of good vs. evil

Media Publishing

Tue, 04 Dec 2018

Vish Ya Amrit: Sitaara, a tale of love, valor, and righteousness airs every Monday to Friday at 10:30 pm.

GroupM's 2019 ad forecast: India is expected to contribute $1.35 bn of growth

Media

Tue, 04 Dec 2018

According to GroupM, 10 countries will provide 83 per cent of all 2019 growth.

Personal and targeted communication is driving ad growth: Zenith Report

Media Planning & Buying

Mon, 03 Dec 2018

US$100bn potential for global e-commerce advertising.

"Travelling solo is the best. You can be whatever you want to.", says Rajiv Dubey, General Manager-Media, Dabur

Media

Tue, 27 Nov 2018

afaqs! interviewed media heads to know about their journeys throughout their career and how travel has changed their perception of work.

UMumba Volley, Calicut Heroes among 6 teams named for Pro Volleyball League

Media Publishing

Tue, 27 Nov 2018

Ahmedabad Defenders, Chennai Spartan, Hyderabad Black Hawks and Kochi Blue Spikers are other teams.

Radhakrishnan Nair, managing editor of CNN-News18 passes away at 54

Media Publishing

Tue, 27 Nov 2018

Nair took over as the managing editor at CNN-IBN (now CNN-News18) in September 2014.

Xaxis bolsters Asia-Pacific leadership with executive promotions and new hire

Media

Mon, 26 Nov 2018

It welcomes Daniel Henrikson to the executive team in a newly-created role as head of outcome media planning.