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News Archive

Stories from Category : Media

Uday Shankar appointed as chairman of merged Disney and Star India entity

Media Publishing

Fri, 14 Dec 2018

Shankar will report to Kevin Mayer, chairman of The Walt Disney Company's Direct-to-Consumer and International segment.

India Today Group launches Aaj Tak HD

Media Publishing

Fri, 14 Dec 2018

India's first HD Hindi News Channel will be offered exclusively on Tata Sky (channel number 508).

Hindi GEC hits have dried up... Why?

Media Publishing

Thu, 13 Dec 2018

Here are some expert theories.

IndiaCast and JKN Media to bring Indian content to Thailand with Bflix

Media

Wed, 12 Dec 2018

Content from the Viacom18 library, dubbed in Thai, will be available in Thailand and key South East Asia markets.

BARC India awarded most innovative company 2018

Media

Mon, 10 Dec 2018

BARC has also been recognized among the Top 25 Most Innovative Companies in India.

India's media consumption growth 9 times that of US, says BCG report

Media

Fri, 07 Dec 2018

While digital enjoys 18 per cent share of total video consumption in the country, its share of video advertising revenue is 8 per cent.

Radico Khaitan appoints BEI Confluence as its media AOR

Media Planning & Buying

Thu, 06 Dec 2018

The account was earlier managed by Havas Media.

Rural India enabling mobile internet growth in India: Mobile Ecosystem and ad-Sizing Report 2018

Media

Wed, 05 Dec 2018

MMA and GroupM shares insights on the state of the mobile marketing ecosystem and ad-sizing in India.

COLORS' new supernatural drama 'Tantra' explores the untamed world of the unknown

Media Publishing

Wed, 05 Dec 2018

From 3rd December 2018, to air every Monday to Friday at 11:00 p.m.

Zenith wins Lactalis' biz

Media Planning & Buying

Tue, 04 Dec 2018

The agency has been appointed as the Master Agency Partner.

COLORS' latest offering explores the folklores of Vishkanyas and the battle of good vs. evil

Media Publishing

Tue, 04 Dec 2018

Vish Ya Amrit: Sitaara, a tale of love, valor, and righteousness airs every Monday to Friday at 10:30 pm.

GroupM's 2019 ad forecast: India is expected to contribute $1.35 bn of growth

Media

Tue, 04 Dec 2018

According to GroupM, 10 countries will provide 83 per cent of all 2019 growth.

Personal and targeted communication is driving ad growth: Zenith Report

Media Planning & Buying

Mon, 03 Dec 2018

US$100bn potential for global e-commerce advertising.