National, July 12, 2018
In an effort to emphasise the benefits and importance of Aadhaar Card, UIDAI is undertaking a major TV campaign. In the wake of a multi-agency RFP and pitch, Span Communications, won the media mandate for the campaign. Carat is the incumbent agency.
Talking about the win, Naresh Kheterpal, CEO, Span Communications said, " Winning the campaign is a testimony to the confidence that the client has placed in us. Also, being on board with a brand like Aadhaar uplifts our spirits and further adds tempo to a great year where we have won significant businesses and consolidated operations."
For the records, Span Communications is a full-service marketing communication agency having nationwide presence and extensive global exposure. It has handled big-budget multi-media campaigns across sectors ranging from Government and PSUs to Tourism and Hospitality, Entertainment, Automobile, Healthcare etc.
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