News Archive

Stories by : Anirban Roy Choudhury

AIB reject, Gursimran Khamba announces the launch of Lights@27

Digital

Anirban Roy Choudhury Fri, 24 May 2019

Light@27 is a comedy consultancy offering content and strategy solutions across live and digital media.

"...AIB YouTube channel is dead...": All India Bakchod

Digital

Anirban Roy Choudhury Thu, 23 May 2019

The comedy collective has made a statement about the state of affairs. Read the full update here.

The purpose of Hotstar Specials is to turn viewers into paid subscribers: Nikhil Madhok, Hotstar

Digital

Anirban Roy Choudhury Thu, 23 May 2019

An exclusive interview with the head of content at Hotstar which announced its new title "Hostages".

"For Bigg Boss, our ad slots are sold at 3X the normal price": Nikhil Sane, Colors Marathi

Media Publishing

Anirban Roy Choudhury Wed, 22 May 2019

The second edition of the regional version to air on Colors Marathi from May 26, 2019, onwards.

The Viral Fever's head of marketing Vineet Kanabar resigns

Digital

Anirban Roy Choudhury Tue, 21 May 2019

Kanabar had joined the digital media house in 2016 as associate director - marketing.

Remember "Jam Jam Jammy"? Rahul Dravid reminisces about his old ads...

Advertising

Anirban Roy Choudhury Tue, 21 May 2019

At a recently held event, former cricketer Rahul Dravid spoke about his advertising career. Highlights of the conversation...

Star Re-Imagine awards: "IPL is not yet the Superbowl but will get there soon": Gautam Thakar

Media

Anirban Roy Choudhury Mon, 20 May 2019

Bisleri and Netflix won top honours for their respective campaigns running during IPL broadcast on Star Sports and Hotstar.

DB Corp reports a revenue growth of 6.2% in FY 19, ad revenue grows by 7.4%

Media Publishing

Anirban Roy Choudhury Mon, 20 May 2019

The digital revenue dropped from Rs 52.9 crore in FY 18 to Rs 48.7 crore in FY 19.

Network18 elevates Avinash Kaul to CEO - Broadcast, Priyanka Kaul - CEO Forbes

Media Publishing

Anirban Roy Choudhury Fri, 17 May 2019

As a part of the organisational restructure Puneet Singhvi has been elevated to president-digital & corporate strategy.

Experts weighed in on the English Daily numbers in IRS 2019

Media Publishing

Anirban Roy Choudhury Fri, 17 May 2019

We spoke to Raj Jain of the Times of India, Rajan Bhalla of Hindustan Times and Dhruba Mukherjee of ABP.

Here is what experts make out of the Hindi readership numbers in IRS 2019

Media Publishing

Anirban Roy Choudhury Wed, 08 May 2019

We asked Probal Ghosal of Amar Ujala and Kaacon Sethi of the Dainik Bhaskar group to share their observations and here is what they had to say...

"World over Football driven by subscription revenue": Rajesh Kaul

Media Publishing

Anirban Roy Choudhury Tue, 07 May 2019

Sony Pictures Networks India is gearing up for the broadcast of the Champions League final to be played in the 'Metropolitano Stadium' in Madrid.

Times' Zoom Studios to produce shows for rival platforms

Digital

Anirban Roy Choudhury Thu, 02 May 2019

The arm of Times Network's youth and music channel Zoom wants to secure a 200 per cent increase in its digital subscriber base.