News Archive

Stories by : Khushboo Tanna

Who's That: A day in the life of Bob


Khushboo Tanna Tue, 11 Aug 2009

The man behind the Cannes-winning Nakka Mukka execution for The Times of India, speaks to afaqs! about his journey as a director

Law & Kenneth Delhi expands; gets a host of talent on board


Khushboo Tanna Tue, 28 Jul 2009

Law & Kenneth aims to have an eventful year ahead. It is strengthening its team to produce good work

Fight Club, Coffy Bite style


Khushboo Tanna Mon, 27 Jul 2009

The new commercial for Coffy Bite uses frogs to portray its decade old premise of arguments

Vodafone: Leaving pugmarks all over


Khushboo Tanna Tue, 21 Jul 2009

The pug, which was on a hiatus since November 2008, has been featured again in the latest Vodafone commercials

Shivanand Mohanty to head creative for Dentsu Communications


Khushboo Tanna Fri, 17 Jul 2009

Prior to this, Mohanty was executive creative director at Dentsu

Mudra Ahmedabad dissolves to form Ignite Mudra; to service home grown brands


Khushboo Tanna Wed, 08 Jul 2009

Chandan Nath, who till now was head of Mudra Ahmedabad, will be spearheading the new agency

STC Associates hopes to globalise more Indian brands


Khushboo Tanna Tue, 07 Jul 2009

STC Associates is a global brand management firm and has done the global campaign for Tata Communications

The way India was branded


Khushboo Tanna Tue, 07 Jul 2009

Amitabh Kant, who has recently released a book called Branding India - An Incredible Story, shares details of the Incredible India campaign and the book with afaqs!

Cadbury Dairy Milk: A must on the first


Khushboo Tanna Thu, 02 Jul 2009

A new commercial by Cadbury Dairy Milk gives consumers a new occasion to celebrate - the day they get their salaries

Who's That - R Anandh: Heard, Unseen


Khushboo Tanna Mon, 29 Jun 2009

A true blue Chennai boy, R Anandh has composed music for more than 5,000 ad films

OAC 2009: OOH can be the new mass media for the telecom industry

OOH News

Khushboo Tanna Mon, 22 Jun 2009

Llyod Mathias spoke about how the outdoor medium can be customised to offer value for money for brands

OAC 2009: "OOH is not fully exploited in mini metros and rural markets"

OOH News

Khushboo Tanna Fri, 19 Jun 2009

According to Pradeep Shrivastava of Idea Cellular, while the medium offers customisation, there are a couple of drawbacks as well

Honda Jazz: Bursting bubbles?


Khushboo Tanna Fri, 19 Jun 2009

A new commercial by Honda Jazz aims to position the car as a hierarchy breaker in the car segment and promote it in a 'league of its own'