News Archive

Stories by : Prajjal Saha

TV.NXT 2012: A few profitable media companies do not reflect the health of the entire industry: Subhash Chandra

Media Publishing

Prajjal Saha Fri, 05 Oct 2012

Chandra was also of the opinion that digitisation will legitimise the business and put an end to pay-offs.

Cannes 2012: Non-Bollywoodish content helps Bacardi Dewarists bag the first metal in Branded Content & Entertainment

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Sun, 24 Jun 2012

With this, the total metal tally for India at Cannes reaches 14. This is 10 less than last year, when Indian agencies had bagged four golds, 10 silvers and 10 bronzes.

Cannes 2012: 'I am Mumbai' shouts loud in Film Craft; bags gold Lion

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Sun, 24 Jun 2012

However, the film failed to get a metal in Film Lions; the jury president called it too emotional and loud.

Cannes 2012: Future prospects in digital media: Levy, Pritchard & Levinsohn

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Sat, 23 Jun 2012

The Publicis Groupe chairman, Maurice Levy took to the stage to discuss the future prospects in digital media with P&G's (Procter & Gamble) global marketing and brand building officer, Marc Pritchard and Yahoo!'s newly appointed interim chief executive officer, Ross Levinsohn.

The Cannes Debate: There were stars but no sparkles

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Sat, 23 Jun 2012

The Cannes Debate this year turned out to be a friendly affair compared to the past few years. The main attraction this year was Brazilian footballer Ronaldo.

Cannes 2012: Bacardi gets first nomination for India in Brand Content; Google's Tanjore & I am Mumbai get nominated in Film Craft

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Fri, 22 Jun 2012

I am Mumbai film for Mumbai Mirror has also been nominated in the Film Lions category.

Cannes 2012: P&G chooses Olympics to thank moms

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Fri, 22 Jun 2012

P&G, the official sponsor for the London Olympics, launched several creatives for its various brands. What was required was a common thread to unify all the brand communication. The design cell thus created Thank you mom.

Cannes 2012: One nomination for India in Films

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Fri, 22 Jun 2012

The film 'I Am Mumbai' for Mumbai Mirror, created by Taproot India's Santosh Padhi and Agnello Dias, and film maker Abhinay Deo has won a nomination in Film - the sole for India.

Cannes 2012: Gandhi scores again for Leo Burnett, this time in Radio

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Thu, 21 Jun 2012

The agency has bagged a bronze in Radio; the spot for Strand Book Stall involves a child in conversation with Gandhiji.

Cannes 2012: One silver and three bronze in Press

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Thu, 21 Jun 2012

Leo Burnett has scored a silver, Ogilvy two bronze and BBDO one bronze Lion in Press.

Cannes 2012: DDB Mudra's double bonanza in Design

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Thu, 21 Jun 2012

DDB Mudra was awarded a gold and a bronze in Design Lions for the Incredible India -- Hinglish Project campaign. The Grand Prix in this category was a unanimous choice - an interesting piece of work from Germany in an insipid category like annual report.

India at Cannes: How Shekhar Kapur & Balki took India to the centre stage

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Wed, 20 Jun 2012

Noted film director Shekhar Kapur and adman R Balakrishnan, better known as Balki, were in Cannes to advocate on behalf of India. They played the innings quite well.

Cannes 2012: McCann gets the first gold for India

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Wed, 20 Jun 2012

The agency has won a gold in Outdoor Lions for the Western Union Money Transfer campaign, which is the first and only gold till now for India this year.