News Archive

Stories by : Priyanka Banerjee

Airtel reaches villages with new campaign


Priyanka Banerjee Thu, 12 Aug 2010

The on ground activity starts from northern Gujarat to promote Airtel Krishi Card

Aircel Boat campaign comes up with new look


Priyanka Banerjee Tue, 10 Aug 2010

This time, the brand has also doubled the spend on the campaign and extended it to cover a larger section of the city

Godrej conducts on-ground campaign to promote Godrej Protekt


Priyanka Banerjee Thu, 05 Aug 2010

Godrej's new campaign, 'Freedom to Touch' expects to meet lakhs of consumers

Dabur India gets beauty professionals to endorse its Amla hair oil


Priyanka Banerjee Fri, 30 Jul 2010

The brand organised scientific sessions with beauty professionals across three cities

Malayala Manorama targets media agencies through Onam


Priyanka Banerjee Tue, 06 Jul 2010

The newspaper will reach nearly all agencies through a special activity across Chennai, Bengaluru, Delhi and Mumbai

Mudra wins creative duties for Philips-Electrolux


Priyanka Banerjee Wed, 30 Jun 2010

The win follows a multi-agency pitch. Yearly ad spends are estimated to be above Rs 50 crore

Mid-Day to celebrate 31st anniversary with 3D pages

Media Publishing

Priyanka Banerjee Mon, 21 Jun 2010

The bumper issue of Mid-Day will give a phenomenal experience with 3D goggles to the readers

Lowe Lintas wins Somany Tiles and Sanitaryware


Priyanka Banerjee Fri, 28 May 2010

Somany Ceramic, the parent company, had called for a pitch in February

Godrej Security Solutions: Because trouble doesn't come knocking


Priyanka Banerjee Mon, 17 May 2010

Godrej Security Solutions has launched a campaign that showcases security threats in a unique way