News Archive

Stories by : Suraj Ramnath and Aditi Srivastava

"Most advertisers today take OTT as part of their media plan,": SonyLIV's Uday Sodhi


Suraj Ramnath Fri, 02 Nov 2018

We spoke to the business head - digital, Sony Pictures Networks India on its partnership with Lionsgate and SonyLIV's content.

#MeToo: The power dynamic is clear; will things change?


Suraj Ramnath Mon, 29 Oct 2018

Here's what some senior women said on the matter.

EMVIES 2018: Wavemaker wins Agency of the Year award


Suraj Ramnath Sat, 06 Oct 2018

Vodafone India went on to win Client of the Year award.

Eros Now launches first original series - Side Hero


Suraj Ramnath Thu, 20 Sep 2018

All eight episodes of the show starring Kunaal Roy Kapur will be available on the platform from September 24.

Hoichoi to launch 30 original shows and 12 original films


Suraj Ramnath Thu, 20 Sep 2018

The OTT platform has plans to acquire 200 Bengali movies in the next one year.

Just how many OTT apps are we supposed to download?


Suraj Ramnath Fri, 31 Aug 2018

Social media and e-commerce apps have made mobile screen real estate very precious. Where does that leave OTT apps - each with a different library of content?

Sony all set for KBC 10; to spend Rs 7-8 crore on marketing

Media Publishing

Suraj Ramnath Wed, 29 Aug 2018

The show goes on air from September 3 at 9 pm.

"I watch Netflix and Amazon Prime but can't find their masala Bollywood library": ZEEL's Prathyusha Agarwal

Media Publishing

Suraj Ramnath Fri, 24 Aug 2018

The CMO of ZEEL along with Ruchir Tiwari, business head, Zee Hindi movie cluster, speak about the launch of new Hindi movie channel - Zee Bollywood.

"Currently, the focus is not on chasing rankings, but on building brand Sony Marathi": Sony's NP Singh

Media Publishing

Suraj Ramnath Wed, 15 Aug 2018

Sony Pictures Networks India's new Marathi channel is launching on August 19.

"Chlorophyll 3.0 will be a balanced combination of science and the art of branding": Kiran Khalap


Suraj Ramnath Wed, 15 Aug 2018

As Chlorophyll enters its 20th year, MD and co-founder, Khalap, speaks to afaqs! about the way ahead for the agency.

India could play against Pakistan thrice in Asia Cup 2018


Suraj Ramnath Tue, 14 Aug 2018

Gautam Thakar, CEO of Star Sports unveiled the new campaign for the upcoming Asia Cup starting September 15.