Tata Docomo finds new brand custodian in Contract Advertising

By Prachi Srivastava , afaqs!, Mumbai | In Advertising
Published : March 25, 2014
Previously the account was with Draftfcb Ulka.


Tata Docomo, unified telecom brand of Tata Teleservices, has appointed Contract Advertising as its creative agency on record (AoR).

The New Delhi office of the agency will service the account.

Sources close to the development have confirmed the news to afaqs!

Previously the account was with Draftfcb Ulka.

For the record, launched in 2008, TATA DOCOMO, is an Indian cellular service provider on the GSM, CDMA and platform-arising out of the strategic joint venture between Tata Teleservices and NTT Docomo.

Introduced in 1988, Contract Advertising is one of India's finest full-serviced integrated communication agencies. A part of the WPP Group, Contract is headquartered in Mumbai with significant presence in Delhi and Bengaluru. It handles clients like Acer, JK Tyre, Dominos, Sugar Free, Provogue Deodorants and UTI Mutual Funds.

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