IFB Appliances ropes in Niladri Datta as its chief of marketing and strategy

LG Electronics India’s ex-marketing head Niladri Datta has recently moved to home grown appliances maker IFB Appliances as its chief of marketing and strategy.

Niladri Datta

Datta having over 24 years of experience in the industry worked with LG electronics for about 14 years from 2004 to 2018 in various capacities including head of washing machine business, modern trade head, head of managing director’s task team and the chief marketing officer for two years.

An alumnus of Symbiosis Institute of Management Studies, Datta, in the past, had worked with IFB Industries as marketing head for eight years.

Few months ago, Sanjeev Agarwal, the ex-Sales head of LG India joined Johnson Controls-Hitachi Air Conditioning India as the Sales Director handling Hitachi’s air-conditioner and refrigerator businesses in the country. The ex-Director Marketing for Consumer Electronics and Home Appliances, Sandeep Tewari, joined Usha International as president of marketing.