Results for 'SUGAR Cosmetics'

People Spotting

SUGAR Cosmetics appoints former Marico head of finance, Amit Aggarwal as new CFO

Prior to this, Aggarwal has also been associated with large multinational companies such as Nestle India, and Price Waterhouse Cooper.
Interviews

Not everything about brand building involves sales: SUGAR Cosmetics’ Kaushik Mukherjee

In an interview at Startup Brands Summit, the founder and COO of SUGAR Cosmetics says that they want to become India’s largest colour cosmetics brand in the next three years.
Advertising

SUGAR Cosmetics launches #ShukarHainSUGARHain campaign with Ranveer Singh and Tamannaah Bhatia

The commercial captures a fun banter between the two when Ranveer brings Tamannaah home to meet his family for the first time.
Marketing

Ranveer Singh makes his first startup investment with SUGAR Cosmetics

The investment is expected to further boost SUGAR’s expansion in other potential markets.
Advertising

SUGAR Cosmetics' Vineeta Singh on the makeup industry, trends, and social media marketing

On Day 1 of Goafest 2022, CEO Vineeta Singh had some pointers to share in a keynote session.
Marketing

"Advertising on TV will establish us as a credible brand": Kaushik Mukherjee, SUGAR Cosmetics

The co-founder of the cosmetics startup chats about the brand's maiden TV outing, the distribution game and makeup in the time of corona.
Advertising

Carat India wins media mandate for SUGAR Cosmetics

As per the mandate, the agency will oversee media strategy, planning and buying for the total portfolio of SUGAR Cosmetics.
People Spotting

SUGAR Cosmetics ropes in Suchit Sikaria as Chief Business Officer

Previously, he was the Managing Partner of Performics India.
Industry News

SUGAR Cosmetics unveils their latest digital campaign – Mettle

The film that aims to inspire women to prove their mettle is conceptualized by SUGAR’s in-house creative agency and directed by Band-Stand Videos.
Marketing

Street Wear® Cosmetics relaunches with BC Web Wise as its Brand Digital Partner

The agency will drive brand awareness & consumer connect with an influencer outreach campaign under this mandate.