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Results for 'Brand Equity'
By
Aleesha Desai
Guest Article
The power of brand collaborations in building brand equity
Our guest author discusses brand partnerships, the power of shared values, creative convergence, and crafting extraordinary consumer experiences.
By
Pooja Yadav
Marketing
Did young brands really gain from a ‘Shark Tank India’ appearance?
The reality TV show may be a great launch pad for budding entrepreneurs, but does it guarantee success?
By
afaqs! Marketplace Team
Marketplace
Project Spotlight: Branding
Explore effective branding work curated by agency members of afaqs! Marketplace.
By
afaqs
Marketing
All India Promo Awards 2006: Solution Integrated Marketing, Kidstuff score metals
By
afaqs
News
Understanding kids critical to successful kids marketing
