Here is how Cleartrip onboarded Flipkart’s ‘Kidults’ to plug festive travel bookings
The brand is all for carefree travel plans this festive season, aiming to eliminate preliminary concerns for travel enthusiasts. Brand’s CMO tells us how.
We asked our guest writer whether Flipkart's ‘kidults’ might be something of a liability after all these years. He thinks they trump A-listers, hands down.