It's been two weeks since BARC has been releasing its TV ratings and its data is being compared to that of the older TV audience measurement system. To Joshi, principal - Provocateur Advisory, it's like comparing apples to oranges.

How does the MIB expect to set an objective, universally applicable standard of evaluation to decide what comprises 'blind belief'? Moreover, will doing so not infringe on the right to free profession, practice and propagation of religion guaranteed by the Constitution?