143 Socio-economic variables for strategic decisions
From The Mobile Indian
There's a new fragrance in town - Engage!
The 11th edition of Portfolio Night in Mumbai went off with the air smelling of enthusiasm and nervousness. Organised by JWT (for the first time), it began in the evening and saw a whopping presence of 90 participants from not only the host city but also from Pune, Bhopal, Bengaluru and even Delhi.
Read on...
Anita Nayyar, CEO, India and South Asia, Havas Media Group, talks about what's new, what's different.
Is the impact of spot fixing on brand IPL big enough for it to struggle for advertisers in the next year? afaqs! explores.
Sources inform afaqs! that the auto major is keen on evaluating communication and digital options.
Online shopping portal Yebhi.com has launched 30 virtual stores in association with Cafe Coffee Day across Delhi and Bengaluru.
Showcasing creative ingenuity through marketing innovations
Travelogues of industry big wigs giving a glimpse of the exotic travel destinations they have been to.
It will feature outstanding work done by brands in the digital marketing space in India.
