Airtel: Fully connected

In its latest campaign promoting its data plans, Bharti Airtel positions itself as a preferred network for smartphone users.

Airtel, which rode high on the successful campaigns like 'Express Yourself' and 'Har ek friend zaroori hota hai', has rolled out its latest campaign. Executed by Taproot India, the film opens in an office where a boss informs her colleague about a project that needs to be completed on a priority basis. Despite his protests, she is firm and urges him and his team to start right away and leaves for home.

• Maybelline hangs out with Alia Bhatt

  The digital campaign is targeted at the young, contemporary cosmopolitan girl who is attuned to fashion and loves to experiment with make-up products.

• Facebook signs first agency deal with GroupM

  Though Facebook has been working with many media and creative agencies in India, this is the first formal agreement it has signed.

• MAGNON\TBWA lands in Bengaluru

  The agency has appointed Pradeep Nair as vice president in Bengaluru.

• Signature campaign

  Punjabi daily Jagbani celebrates 36 years with 'Maa Boli Punjabi' signature campaign.