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Google Salutes E-Commerce's Deliverymen

Through its latest digital campaign, #SpecialDelivery, Google India pays a tribute to the unsung middlemen whose job it is to bring us our e-comm goodies. We spoke to Google India's Sandeep Menon about the effort.

In the wake of GOSF or Google Online Shopping Festival, Google India's annual e-event, the company has launched a film to celebrate the men who actually bring us our goodies at our doorstep - the uniformed deliverymen of Indian e-commerce.

GOSF was held between December 10 and 12. Over 450 merchants participated in GOSF this year and Google received eight to ten million unique visitors through the fest.

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