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McCann Worldgroup to work on brand Intel in India

MRM, the group's digital arm, will work on digital solutions for the brand. The campaign will focus on driving PC sales.

In a significant development, McCann Worldgroup (MWG) India has bagged the creative duties of chip manufacturer, Intel. The account will be handled on a project basis, afaqs! learns from the agency. The Delhi branch will work on it.

MRM, MWG's digital and CRM arm, will handle the digital duties for Intel, for the same project.

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