"Digital shouldn't be treated as a shiny new object that's just about participation," Anand Chakravarthy

The India MD at Essence - GroupM's fourth-largest agency, adds that in digital, if you don't invest to threshold level, you can't see the impact......Read more

Digital shouldnt be treated as a shiny new object thats just about participation Anand Chakravarthy
Today's News

Brands and Sports Marketing

Yadvinder Singh Guleria
Yadvinder Singh Guleria

Sr. Vice President, Sales & Marketing, Honda Motorcycle & Scooter India

Melroy D'Souza
Melroy D'Souza

Chief Operating Officer, Professional Management Group

Marketing Initiative

Unique advertising opportunity through Break free sports broadcast

Unique advertising opportunity through Break free sports broadcast

...by Star Sports coupled with never seen before branding opportunities for a brand's home run!