Digital

Digital

JioCinema and Snap Inc. partner to launch dynamic IPL lens

The lens showcases live cricket scores and real-time reactions in the AR lens.
Digital

Congress spends Rs 18 Cr, BJP Rs 14 Cr on ads in April 2024: Google Report

Tamil Nadu has emerged as the top target for political ads on Google with Rs 17 crore of ad spends.
Digital

Alphabet Q1 ad revenue observes 13% rise

YouTube ads reported revenue of $8.09 million as against $6.69 million in 2023.
Digital

Meta’s revenue up by 27% in Q1

The profit was driven by increased advertising revenue and a 6 % rise in average ad prices on its platforms, says the company.
Digital

Google’s cookie phase-out hits a snag; data vendors won’t mind the delay

The tech giant’s struggle to let go of its cookies is a little too convenient for third-party vendors who are yet to be sold on alternatives.
Digital

Google delays phasing out cookies, again

Having initially announced the phase-out of cookies in January 2020, Google is now aiming for next year as the latest deadline.
Digital

Elon Musk's X plans to launch a TV app

X aims to challenge YouTube with its video-centric strategy while simultaneously attracting advertisers to diversify its revenue streams.
Advertising

Political parties leverage OTT platforms for advertising during Lok Sabha Election

The Indian National Congress is advertising on Disney+ Hotstar, while the Bharatiya Janata Party is advertising on MX Player.
Digital

Meta unveils Quest OS for third-party hardware makers, names Lenovo and Xbox as partners

Meta's devices benefit from its partnership with Qualcomm, integrating Snapdragon® processors into software and hardware.
Digital

Focussed on content that AI can’t create: ImagesBazaar’s CEO Sandeep Maheshwari

The founder of the stock images portal sheds light on how the company is navigating the impact of generative artificial intelligence.
Digital

JioCinema and Snap Inc. partner to launch dynamic IPL lens

The lens showcases live cricket scores and real-time reactions in the AR lens.
Digital

Congress spends Rs 18 Cr, BJP Rs 14 Cr on ads in April 2024: Google Report

Tamil Nadu has emerged as the top target for political ads on Google with Rs 17 crore of ad spends.
Digital

Alphabet Q1 ad revenue observes 13% rise

YouTube ads reported revenue of $8.09 million as against $6.69 million in 2023.
Digital

Meta’s revenue up by 27% in Q1

The profit was driven by increased advertising revenue and a 6 % rise in average ad prices on its platforms, says the company.
Digital

Google’s cookie phase-out hits a snag; data vendors won’t mind the delay

The tech giant’s struggle to let go of its cookies is a little too convenient for third-party vendors who are yet to be sold on alternatives.
Digital

Google delays phasing out cookies, again

Having initially announced the phase-out of cookies in January 2020, Google is now aiming for next year as the latest deadline.
Digital

Elon Musk's X plans to launch a TV app

X aims to challenge YouTube with its video-centric strategy while simultaneously attracting advertisers to diversify its revenue streams.
Advertising

Political parties leverage OTT platforms for advertising during Lok Sabha Election

The Indian National Congress is advertising on Disney+ Hotstar, while the Bharatiya Janata Party is advertising on MX Player.
Digital

Meta unveils Quest OS for third-party hardware makers, names Lenovo and Xbox as partners

Meta's devices benefit from its partnership with Qualcomm, integrating Snapdragon® processors into software and hardware.
Digital

Focussed on content that AI can’t create: ImagesBazaar’s CEO Sandeep Maheshwari

The founder of the stock images portal sheds light on how the company is navigating the impact of generative artificial intelligence.